Service 04 of 10

Branding & Visual Identity

A clear, consistent brand your customers recognize wherever they see you.

Branding

Customers judge you by the first thing they see: your logo, your colors and how you show up. We build a visual language that expresses what your business stands for, and apply it consistently at every touchpoint with your customers, from business cards to your social media profiles.

04items included

Logo design

One mark that carries your name everywhere.

Primary logo

One mark that represents you: the main logotype or logomark of your brand.

Logo variations

Your logo shows correctly in every space, with horizontal, vertical and icon versions.

Monochrome versions

Ready for every kind of print, with black and white versions.

All file formats

You receive the source files (AI, EPS, PDF) and high-resolution PNG and JPEG.

04items included

Visual system

The colors, type and elements that make you recognizable.

Color palette

Your colors stay the same everywhere, with exact CMYK, RGB, HEX and Pantone codes.

Typography

Headings and text in typefaces that combine style and readability.

Visual elements

Supporting graphics, patterns and icons that give your marketing one look.

Imagery style

Art direction for the photography and illustration your brand uses.

03items included

Brand guidelines

The rules that keep your brand consistent in anyone’s hands.

Usage rules

Any designer working on your brand knows the rules: logo placement, clear space and minimum sizes.

Do's and don'ts

Clear examples of correct and incorrect logo use.

Application mockups

See your brand before production on signage, merchandise and real-world items.

04items included

Stationery and brand assets

Your identity, ready on every touchpoint.

Business cards

A professional design, ready for print.

Letterhead and envelopes

Your official correspondence in one identity, with templates ready for Word and print.

Email signature

Every email you send carries your brand, with a clickable signature.

Social media kit

Your profiles match your brand: profile pictures, covers and editable post templates.

How we work with you

We listen

You tell us about your business, your audience and what you want your brand to say.

We propose a direction

We present the right visual direction before production.

We design and refine with you

We design the logo and visual system, and refine them with your feedback.

You receive the full identity

You receive the files and brand guidelines, ready to use everywhere.

FAQ

Questions about Branding

Send us the details of what you need and we'll reply as soon as we can with a clear plan.

Free consultation

What does a brand identity project include?

It can include logo design, the visual system (colors, typefaces and elements), brand guidelines, and stationery and brand assets. We agree the right scope with you in the consultation.

Do I receive the source files?

Yes. You receive the source files (AI, EPS, PDF) and high-resolution PNG and JPEG.

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